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Sport In Consumer Culture,New Judee K. And The Readability Of TheThis Book Offers A Distinctive Introduction To Understanding The Position Of Sport In Consumer Society. Drawing On Recent Developments In Sociological Theory And Research, Particularly In Relation To Debates About Culture And Consumption, The Book Examines How Sport As Both Recreational Practice And Commercial Spectacle Has Become More Central To The Capitalist 'Economies Of Signs And Space'. Containing Uptodate Research Findings And Identifying Key