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Author: Gordon E
ISBN13: 9781708005467
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Josie and Gideon
Uncopyable: How to Create an Unfair Advantage Over Your Competition (Updated and Expanded Edition) AUTH-12949320 Author: Gordon EWhat separates average businesses from extraordinarily successful ones? Better product? Nope. Your competitor will rapidly reverse engineer your "secret sauce" and get their "better than you" version on the market faster than you can say "Usain Bolt." Better customer service? Guess what? All of your competitors say they provide the best customer service. It's a wishy washy phrase a vague generality with no meaningful specific. Better pricing? You're
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