Joico Vero K-PAK Permanent Creme Color 7XR Scarlet lassoart2 A removable concentrator nozzle directs

A removable concentrator nozzle directs heat for precision styling and glossy shine

For natural bases 6 and lighter with 30% gray hair or more

Available in a choice of fashion shades to both correct and create hair colour to perfection

Helps avoid inhaling undesirable scents

Joico Vero K-PAK Permanent Creme Color 7XR Scarlet lassoart2 A removable concentrator nozzle directsNew Patented dyes anchor deeply to hair's natural melanin for more than 20% longer lasting wear Patented red chromophore molecules give intense color pigment to die, resulting in extra true tone for vivid, sharp true reds Superior color reflection: Creates pure red transmittance allowing color to refract more light to leave hair shinier and more vibrant A combination of Keratin Peptides, Arginine, dual polymers, and African Manketti Oil repairs,