Zippo Salesman's Rule - New in Box circa 1960's Category_Art This 1969 Double Sided Loss

This 1969 Double Sided Loss Proof Lighter is in excellent condition

black display tray

The graphic remains crisp

A clean and attractive 1967 corporate advertising Zippo with a strong original graphic and honest condition

Zippo Salesman's Rule - New in Box circa 1960's Category_Art This 1969 Double Sided LossZippo Salesman Rule New In Box Unused This tape measure was issued to Zippo salesmen in the 1960's to demonstrate to potential clients how they could promote their own businesses by adding their own logo to this promotional piece. The ruler's graphic reads "Introducing the Zippo Rule" & "The Sales Promotion Way To Sell & Thank Your Customers & Prospects" The Ruler is featured on the cover and within Michael Grimaldi's book "and you thought ZIPPO only